With the release of its first model, the Roadster, Tesla Motors made a name for itself as the top dog at the high end of the electric vehicle market. Tesla’s Roadster is a sleek, $100,000 plus all electric sports car that goes 0 to 60 in 3.9 seconds. Tesla, founded by Paypal cofounder Elon Musk, was already the wunderkind of electric vehicle start-ups. The Roadster waiting list was a who’s who list of celebrities and other million/billionaires.